Job Description
1. Paid Media Marketing:
- Plan, execute, and optimize digital advertising campaigns on platforms including Facebook, Instagram, Google, and LinkedIn.
2. Graphic Design:
- Create visually appealing and effective graphics for various digital platforms using tools like Canva and Photoshop.
- Ensure all marketing materials align with brand guidelines and convey a consistent message.
3. Content Creation:
- Develop compelling and relevant content for digital marketing initiatives, including website content, social media posts, and email campaigns.
4. Lead Generation:
- Implement strategies for lead generation through digital channels.
- Work closely with the sales team to ensure marketing efforts align with lead generation goals.
5. Analytics and Reporting:
- Track and report on key performance indicators (KPIs) to measure the success of digital marketing campaigns.
Requirements:
- Bachelor's degree in Marketing, Digital Marketing, or a related field.
- Proven experience in digital marketing, particularly on Ecommerce platforms like Amazon.
- Proficiency in SEO, SEM, and other digital marketing tools and techniques.
- Strong analytical skills and ability to interpret data to make information
- Proven experience in paid media marketing on Facebook, Instagram, Google, and LinkedIn.
- Proficiency in graphic design using Canva and Photoshop.
- Experience in lead generation through digital channels.
- Knowledge of digital marketing trends and best practices.
- Excellent analytical and problem-solving abilities.