Job Description

- Develop high-quality, informative, and compelling content tailored to our target audience, including blog posts, website content/copy, eBooks, technical content, case studies, and more.

- Collaborate with the marketing team to create content that aligns with our overall content strategy and marketing goals.

- Conduct research to understand industry trends, best practices, and competitors to generate fresh and relevant content ideas.

- Optimize content for SEO to improve organic search rankings and drive traffic to our website.

- Proofread and edit content to ensure accuracy, consistency, and adherence to brand guidelines.

- Monitor and analyze the performance of content pieces to continually improve content strategy and engagement.

- Stay up-to-date with industry news and emerging trends to provide insights and innovative content ideas.

- Contribute to content calendars and help maintain a consistent publishing schedule.

Requirements

- Bachelor's degree in Marketing and Communication, Journalism, or a related field.

- Min. 2 years of experience as a content writer, preferably (not mandatory) in the B2B SaaS or technology industry.

- Exceptional writing, editing, and proofreading skills, with a strong command of grammar and style.

- Proficiency in SEO best practices and tools (SEMrush, Uber suggest, Google Search Console, etc.)

- Adept at conducting primary and secondary research and transforming complex technical information into easy-to-understand content.

- Experience using content management systems (CMS) and marketing automation tools (e.g., WordPress, HubSpot, etc.).

- Creativity and the ability to think strategically about content to drive business objectives.

- Excellent communication and teamwork skills, with a commitment to meeting deadlines.

- Familiarity with design and multimedia content creation is a bonus.